So, I was all excited about writing this great blog that would entertain and now a few weeks have passed since my last entry! Â It isn’t that I haven’t written. Â I just haven’t finished anything I’ve started. Â I’m flattered by all of the emails (taunting threats) my faithful followers have sent me asking why I haven’t been delivering. Â The truth is that I picked up a new project that sucked the life out of me! Â Â That work brought me another client almost right away. Â I love starting something new, especially when the client has virtually NO marketing in place. Â A blank canvas with so many opportunities! Â I become consumed and can’t stop thinking about all the exciting things I can do to help them grow. Â Suddenly, I’m learning all kinds of things. Â See the product, feel the product (or in this case eat it…. yummy!), be the product. Â See the customer, think like the customer, be the customer. Â Learning someone else’s business inside out is exhausting and exhilarating at the same time. Â Getting the client excited about their own company is awesome. Â The energy and excitement is contagious…. and then they want the goods. Â They LOVE the goods immediately. Â I am brilliant stay-at-home-mom copywriting genius. Â My layout is perfect, the pictures are fantastic, the content couldn’t be better. Â This lasts for all of one day. Â Suddenly I am genius making one tiny little change. Â It’s so good but…..Â Â Five times a day for at least a week. Â I am genius at beck and call and happy to do it! Â Kind of like a puppy. Â I’m a puppy fetching and sitting, rolling over. Â Wagging my tail the whole time. Â Somebody loves me and not because I am changing their diaper or singing Twinkle fifty times in a row. Â Have dusted off brain and have phone calls that don’t involve talking about child barfing on the gym teacher. Â This is pretty cool….. Â And then they decide they like the first set better. Â I love this client, I love their business, this is the most fun I’ve had in a long time. Â They are new, they have a really great concept. Â They have so many ideas, so many great ideas. Â Every time I produce something for them they get more ideas. Â I could spend all of my time creating for them and only them. Â Did I mention they are new? Â That means they aren’t rolling in cash. Â Which means that my role as a freelance marketing consultant brings new meaning to the term FREElance. Â I’m cheap and easy. Â I’m eager and excited. Â I’m building my portfolio and this client is going to be a good one to show off. Â I have spent the last 9 years taking care of my family. Â I haven’t worked outside the home other than picking up the mail or yard waste, and a LOT of dog poop. Â Oh, outside the home means so many things…. I did do a small amount of marketing and sales for our own company that sold 3 years ago, and have headed up many many many (did I say many) committees and fundraisers for the schools.Â Â My youngest child will start full time Kindergarten in two years and I still want to be there when my kids get home after school. Â This type of work is perfect for me and I really enjoy it. Â I do need to figure out how to not let it consume every brain cell that I have. Â I’m going to have to learn to be better with my time! Â MELLIE, my mentor and idol, please call me dear friend!Â
In any case, I’m having fun and my apologies to the blogosphere. Â Thanks for missing me!
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